{"id":3894,"date":"2015-06-07T12:19:43","date_gmt":"2015-06-07T14:19:43","guid":{"rendered":"https:\/\/www.kadunew.com\/blog\/?p=3894"},"modified":"2015-07-09T17:04:59","modified_gmt":"2015-07-09T19:04:59","slug":"atributo-title-seo","status":"publish","type":"post","link":"https:\/\/www.kadunew.com\/blog\/seo\/atributo-title-seo","title":{"rendered":"Atributo TITLE: Impacto Zero Para SEO"},"content":{"rendered":"

Vejo ainda que h\u00e1 muitas d\u00favidas<\/strong> sobre a utiliza\u00e7\u00e3o do atributo title<\/em> na otimiza\u00e7\u00e3o de sites, muitos s\u00e3o os questionamentos feitos sobre o impacto desse atributo em SEO.
\n<\/p>\n

A resposta \u00e9 simples e objetiva: o atributo title n\u00e3o tem nenhuma utilidade<\/strong> para SEO. Para tirar a prova fiz um teste muito simples:<\/p>\n

    \n
  1. Inseri uma imagem com um texto de exemplo no atributo alt<\/em>;<\/li>\n
  2. Inseri uma imagem com um texto de exemplo no atributo title<\/em>; <\/li>\n
  3. por \u00faltimo um link com um conte\u00fado de exemplo dentro do title<\/em>. <\/li>\n<\/ol>\n

    Depois aguardei a indexa\u00e7\u00e3o do post pelo Google e iniciei os testes.<\/p>\n

    \"selvenusmantuha\"<\/p>\n

    Resultado:<\/strong>
    \nPerceba que o conte\u00fado dentro do atributo alt<\/em> foi localizado pelo Google.<\/p>\n

    \"Resultado<\/a>
    Resultado da pesquisa para o atributo alt<\/figcaption><\/figure>\n

    <\/p>\n

    Resultado:<\/strong>
    \nJ\u00e1 nesse outro exemplo, o conte\u00fado dentro do atributo title<\/em> n\u00e3o foi localizado pelo buscador.<\/p>\n

    \"Resultado<\/a>
    Resultado da pesquisa para o atributo title<\/figcaption><\/figure>\n

    N\u00e3o use o atributo title em suas imagens<\/h2>\n

    Al\u00e9m de n\u00e3o ajudar em nada para SEO, o impacto negativo<\/strong> na acessibilidade de uma imagem com o atributo title<\/em> pode ser forte; isso porque alguns leitores de tela n\u00e3o s\u00e3o capazes<\/strong> de ler o conte\u00fado desse atributo em imagens.<\/p>\n

    H\u00e1 leitores de telas que permitem uma configura\u00e7\u00e3o onde o software l\u00ea o atributo title<\/em>, por\u00e9m deixando de ler o Atributo ALT<\/a>, ou seja: ou o software l\u00ea o title ou o alt, mas n\u00e3o os dois juntos. <\/p>\n

    Outros leitores de tela, fazem a leitura do atributo title<\/em>, por\u00e9m ele entende que o atributo title<\/em> e alt<\/em> s\u00e3o um s\u00f3 e acaba lendo tudo como se fosse uma \u00fanica coisa.<\/p>\n

    Curta a p\u00e1gina do blog kadunew<\/a> no Facebook. Siga-me no Twitter: @kadunew<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    Vejo ainda que h\u00e1 muitas d\u00favidas sobre a utiliza\u00e7\u00e3o do atributo title na otimiza\u00e7\u00e3o de sites, muitos s\u00e3o os questionamentos feitos sobre o impacto desse atributo em SEO.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[56],"tags":[],"class_list":["post-3894","post","type-post","status-publish","format-standard","hentry","category-seo"],"yoast_head":"\nAtributo TITLE: Impacto Zero Para SEO<\/title>\n<meta name=\"description\" content=\"Atributo TITLE n\u00e3o ajuda em nada para SEO. 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